Miscellanoeus - Written by on Sunday, August 24, 2008 10:36 - 12 Comments

Here we go: we_magazine Vol.01 is available!

I got my first idea about ‘we-magazine’ in February 2008 at the DIY (do it yourself) Video Summit in Los Angeles which Henry Jenkins was also attending. He called his blog post on the Summit “From youtube to wetube”.

During those two eventful days it gradually dawned on me what enormous power the Internet has for shaping our understanding of “we” and of just what “we” are capable of moving and shaking in the age of the World Wide Web – a range of huge opportunities comes into sight only matched in scale by the challenges they bring with them!

Turning them into a quarterly magazine became my fixed goal. And now you have it before you – the very first issue of we-magazine! Special thanks go to Markus Beckedahl, Steffen Bueffel and Bea Gschwend without whose bright ideas and active help the magazine would never have got off the ground. And thanks too to all our authors for the trust they have shown in us and for their articles and interviews which offer such insights into their own personal “we”.

we-magazine is international. Even if the authors in this issue are mainly from Europe and America, this obviously doesn’t mean that Asia and Africa will be out of our focus. As you’ll see in the next issues.

We’re very much moving on the “cutting edge” with the topics we deal with and we warmly welcome the highly controversial viewpoints put forward by our authors which are first and foremost intended to stimulate discussion and debate. All this territory is so new and unexplored that we’ve very little experience to fall back on: “We are at a hinge of global history and need all we can muster to manage safe passage.”

Cross-media from the very outset, we-magazine is also an experiment. We posted all the texts online and sell a PDF and print version via lulu.com – a marketplace for online publishing and selling. We think that this kind of approach comes closest to the we-idea and the spirit of the Internet.

Issue 2 will be launched on 13 February 2009 from HomeBase in Berlin!


You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

Aug 25, 2008 15:44

Hi WE,

nice work but in the announcement was the line “The WE PDF-file will be published under a creative commons licence. In order to benefit from all kinds of network effects WE can be downloaded for free.”

Now the PDF Version costs 15$, why have the plans changed? And how fits this together with the licence? Can’t now somebody buy the file and republish it for free, so long he didn’t earn any money? If so why are you building in such a barrier and don’t publish it free by yourself?

(Comment, also published in Steffens Blog)

Aug 25, 2008 15:56

Thanks for your comment.
We did change our plans regarding the PDF file. for the first issue it was very very hard to get the whole thing financed. we’ve invested quite some time in creating and building this first issue and make it available for you and all the others.

so we decided to ask for money also for the PDF file.
but nevertheless we do have a creative commons licence (non commercial share alike) and we did publish each and every article on the web. So that’s an offer, isn’t it ?

Aug 25, 2008 16:07

It’s not that I don’t see that there can be reasons, but I Iike to pointed out that this idea didn’t work with a licence that allow transformation and republishing like CC-BY-SA.

Maybe other ways like fundraising would be a better way. I got a little bit the feeling that all the implications of the licence are not totaly clear. The licence apply to all forms of the text, also to the PDF form (or not?), so that there is no reason why somebody can say: “WE provide the access” to the PDF.

Aug 25, 2008 16:14

the creative commons licence is in the PDF as well as in the print on demand version.

I think we are doing a fair deal here … even though we have changed our mind regarding the PDF_file.
If you want to complain, there is always something to complain!

Nevertheless, enjoy the content.

Best, Ulrike

Björn Bauer
Aug 25, 2008 22:06

Hallo WE_Team!

Glückwunsch zur ersten von ganz vielen, erfolgreichen WE Ausgaben!
Ich wünsche Euch viel Glück, viele schöne Stories und ganz viele Momente mit Wir-Gefühl!

Freue mich auf unseren Termin in der Südkurve! :o)

Liebe Grüße

Aug 25, 2008 23:10

Are you based in the Bay Area?

Aug 26, 2008 0:25

Hi WE Team,

Congratulations on the launch of your initiative. I’m keeping busy with all the wonderful articles in the first edition. Will make sure to ask friends to stop by. :)

Looking forward to future editions!


ulrike reinhard
Aug 26, 2008 5:55

We are based in Heidelberg, Germany.

BAy Area wouldn’t be bad either:-)

Leave a Reply


Other we_initiatives