WEs we like - Sunday, August 3, 2008 13:06 - 0 Comments

Companies using the Power of WE – The Consumers!

Here are two great examples how companies involve their clients: Starbucks and Dell. The principles are quite easy:

• Post an idea
• promote it/vote for it
• discuss it with the company itsself and other users
• see/follow what the company will do with this idea

Call it mass collaboration, collective intelligence, crowd sourcing … WE thinks this is pretty cool and wonders if we will see more of this in the near future.
(found the links via Tamim, dna_digital)

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